Our solutions are designed by retailers, for retailers
Our analytics platform is built to meet retailers' challenges.
It helps them design and implement accurate and efficient pricing strategies, with promotions and category management, by making the most of the available data.
It allows retailers to produce, test and deploy customizable strategies with unlimited users, powering collaboration across multiple businesses and tech teams.
Retailers are facing a significant change in their business. We are by their side.
Our team is made of retail analysts, software engineers, and business experts who are all committed to giving your business a unique, competitive edge.
A trusted tech partner
We are the ultimate retailer pricing tool.
Major retailers choose us, our application, and our methods so they can thrive on their markets.
Who uses our application?
Develop pricing policies in line with your brand's strategic objectives and relevant for each store and each product family.
Product & category management
Easily feed your pricing strategies with your customer insights, build trust in your product lines, and guide customers toward your strategic brands and products.
Accurately monitor your KPIs. Create and validate pricing strategies which meet your objectives.
Franchisees and store managers
Get recommendations tailored to your local context and leverage your field knowledge into pricing strategies.
Modules designed for your performance
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Yes, you can import your own elasticity coefficients in the solution to run your pricing simulations. Mercio's application comes with analytics and simulation sections to help you forecast the impact of direct and cross elasticity on your sales.
Yes, our solution uses machine learning to identify automatically sensitive or non-sensitive products for your price image and update this classification as more data is fed into the system. This categorization is key to applying the proper pricing strategy to each product.
Management controller, procurement, category manager, marketing team, or pricing team: all those profiles use our application today. When the pricing activity involves multiple teams, each user profile has access to specific screens related to their scope and responsibilities. Our solution can also be used by clients without a dedicated pricing team and comes with the tools for a collaborative work on your pricing.
You can use and benefit from Mercio's application without your competitors' pricing data. For instance, you can use Mercio to ensure price consistency across your catalog, leverage customer behavior based on your sales data, or optimize your markdown operations; as many applications to improve your performance right now.
Mercio's core technology is the result of 15 years of R&D in the finance industry - a sector in which huge datasets are common - to allow fast and complex computations on the fly. For a DIY client, our application is running properly on datasets numbering as many as 400 000 products, each priced uniquely across thousands of catchment areas. At the moment, Mercio's application computes more than 100 million prices every day, in a matter of a few minutes.