Harness the power of AI Agents with our cutting-edge pricing solution
Use countless rule combinations to dynamically adjust your prices based on your product range, business objectives and competitors' activity. Mercio is pricing software that turns data overload into smart decisions, powered by the market's fastest AI.
A dynamic pricing solution, purpose-built for retailer pricing teams to optimize the bottom line
Mercio enables to pinpoint untapped margin opportunities and guarantee the right price on the shelf in every store, thanks to a transparent automation platform that adapts to your pricing vision. Ready to save time, make smarter decisions, minimize errors, and take the operational load off your teams? Discover the key features of our solution.
Normalization AI
Product Matching AI
Consistency AI
Geofencing AI
Data Enrichment
Get a handle on your data with smart, structured organization
Centralisez vos sources internes et externes, intégrez la donnée concurrentielle, optimisez des recommandations de zone de chalandise et détectez automatiquement les anomalies qui dégradent la perception client. Rapprochez automatiquement vos produits de leurs équivalents concurrents pour refléter fidèlement la vision consommateur. Et profitez d’un enrichissement avancé intégrant sensibilités, élasticités croisées, prix psychologiques, paniers-types et saisonnalités pour prendre des décisions plus fines et plus fiables.
- NORMALIZATION AI
- PRODUCT MATCHING AI
- GEOFENCING AI
- CONSISTENCY AI
Retail Agentic AI
Orchestrate autonomous, responsive, and goal-driven agents to optimize store operations
Pilotez vos actions grâce à une orchestration agentique qui automatise, coordonne et ajuste vos décisions en continu. Le système multi-agents (SMA) analyse vos données, réagit aux changements du marché et exécute des actions dynamiques selon vos objectifs. Bénéficiez d’une gestion autonome capable de déclencher des alertes, d’enchaîner des actions pertinentes et de réordonner vos priorités en temps réel.
- PRICING RULES ENGINE
- SMART SEGMENTS AI
- MARK-DOWN AI
Strategy engine
Audit Trail
Pricing Analytics
Human-in-the-loop
Maintain strategic oversight with insightful human supervision.
Analysez le marché et votre positionnement grâce à une approche multidimensionnelle, comparez différents scénarios “what-if” et auditez chaque décision pour garantir transparence et fiabilité. Gérez efficacement les exceptions et validez les décisions critiques avant leur déploiement. Vos équipes gardent le contrôle, sécurisent les décisions tarifaires et s’appuient sur une gouvernance prix claire, qui protège les décideurs tout en laissant l’IA agir sous supervision humaine.
- STRATEGY ENGINE
- AUDIT TRAIL
- PRICING ANALYTICS
Every day, retail powerhouses automate over 150 million prices with our cutting-edge pricing software
With speed and pinpoint accuracy
Agility is not a luxury; it's a strategic necessity. By shifting from gut-feeling to data-driven retail, our clients can prioritize margin-optimizing actions, ultimately saving up to 90% of their time and getting ahead of the curve.
Reduce your operational time by 90% and achieve immediate ROI
With confidence and peace of mind
Mercio brings back clarity, transparent policies, reliable data, and informed decisions. This structural framework and level of control is what gives us a 95% retention rate.
95% of our customers renew their trust in us
Simplicity through seamless integration
Rolling out a project with Mercio takes three months. During this period, we partner with you to fast-track change management and stress-test your current practices to sharpen your market edge.
Our pricing experts partner with you every step of the way
Ready to fine-tune your pricing strategy?
Got questions about our retail solutions?
Can I automate my pricing strategy?
Mercio's AI pricing agents automatically recalculate prices whenever thereis a shift in input data (competitor moves, seasonal adjustments, new product introductions, etc.). The level of automation is fully customizable thanks to our smart guardrail systems and intelligent alerts. This choice can be fine-tuned based on the product categories needing repricing or the specific pricing agents.
How is AI used at Mercio?
We leverage Generative AI to help you mine data for insights and fine-tune your pricing strategy. Prices are then calculated by a multi-agent system: the agentic AI autonomously reacts to market shifts, orchestrates the application of various pricing rules, and flags instances where human intervention is necessary to keep things running smoothly.
Do you need to have clean data to leverage Mercio?
On the contrary, leveraging your data with a tool like ours will not only enable you to prioritize what needs fine-tuning in your datasets, but also surface data quality issues you're currently overlooking. Mercio also has a network of partners who can provide market intelligence and ensure the integrity of your current data assets.
How Mercio leverages AI to nail pricing decisions and boost the bottom line?
Mercio isn't a black box that dictates decisions without human oversight. Unlike certain pricing software that relies solely on algorithms, we engineered our tool with a core principle in mind: pricing governance.
Our platform integrates agentic AI, explicit business rules, and human oversight. Pricing teams keep their finger on the pulse every step of the way: they gain a clear understanding of why a price point is recommended, and can fine-tune, greenlight, or put a hold on it before deployment.
Do you offer pricing suggestions for new SKUs entering the catalog?
Yes, Mercio enables you to "price to the market" when launching new products, ensuring they fit seamlessly into your existing product range. By leveraging its feature recognition capabilities, we can accurately pinpoint the new product's position within your assortment and benchmark it against comparable items in competitor catalogs. Mercio can then propose a price that is not only competitive but also consistent with similar products already "on the shelf."
Who are the users who can benefit from your optimization software?
Mercio is a game-changing tool that materially improves the day-to-day for:
- financial controllers;
- buyers;
- category managers;
- marketing teams;
- general management;
- and pricing teams, allowing them to keep their finger on the pulse of retail performance.
What kind of ROI can a retailer expect to see after 90 days?
When you choose Mercio to roll out your pricing strategy, you can cut down on:
- Excel sheet overload;
- political or gut-feeling decisions that lack data;
- pre-campaign stress;
- reliance on a few key experts.
Does Mercio handle colossal volumes of data?
Mercio has proven its mettle with high-volume data processing, particularly in the DIY/home improvement sector where, for a single client, we crunch the numbers for 400,000 SKUs. Our solution enables complex, on-the-fly calculations. Our clients have seen their simulation times slashed from several hours down to mere minutes. We generate over 150 million prices daily, in just a few minutes.
Does your tool offer price simulations to maximize retailers' performance and facilitate data-driven decision-making?
Absolutely. You can run "what-if" scenarios on the fly with our computational power and strategy editor, allowing you to gauge the impact of your pricing decisions before you pull the trigger.
Do you enable us to manage promotions within our pricing strategy to ensure we stay competitive?
Yes. Mercio gives you the ability to fine-tune your prices before, during, and after promotional campaigns, all while adhering to your business and legal constraints. Mercio also allows you to apply markdowns, for instance, when dealing with excess stock. This ensures you maintain control over the impact of promotions on your profit margins and your price image.
Can your pricing tool be deployed across multiple retail outlets and shared among teams to keep everyone on the same page?
Absolutely. Once your pricing strategy is ironed out in the test environment, you can roll out the prices across multiple stores simultaneously, in just a few clicks. Say goodbye to complex, time-consuming pricing processes that are a pain in the neck.
How do you ensure margin levels are hitting our targets?
We guarantee margin levels with instant "what-if" simulations and a flexible strategy editor. You can test the impact of every pricing rule on your margins before deployment, adjust your settings with full autonomy, and secure your decisions, without technical dependence or operational risk.
Are you leveraging competitor pricing to fine-tune your retail prices and pricing strategies?
Absolutely, and we can provide you with competitive data if you don't have any on hand today. You can also use our application to gain immediate wins without rival pricing data. This enables you to focus on:
- Maintaining price coherence across your catalog.
- Customer behavior insights drawn from your till receipts.
- liquidating end-of-life or dead stock.
Do you offer a repricing module to set new prices?
Absolutely! If you have any queries about optimizing your operations, feel free to reach out to our team.
Ready to fine-tune your pricing strategy?
